Tag Archives: Blogging

The best time to send an email blast

Posted on August 20, 2011 by Allison Kiessling

Here’s a few quick resources for great statistics on email blasts / when to send your enewsletter:

It’s hard to say exactly how up-to-date this information is — I asked iContact and they said they update it “regularly.” And MailChimp actually just recently redid these pages, so hopefully they took a look at the stats too.

This data may also be skewed because I assume it’s from the clients of MailChimp and iContact. Where large corporations and retail outlets may be using custom platforms for their email delivery — and the stats could be quite different from the relatively smaller businesses that use iContact and MailChimp.

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More Free and Cheap Website Builders

Posted on June 29, 2011 by Allison Kiessling

A while ago I posted this note about cheap website builders for Actors and Artists.

And here are some more cool website builders – some that also include BLOGs — very important if are trying to drive Google traffic to your site. These are my top two right now:

  • http://www.squarespace.com – $12 a month (I’ve personally had a good experience working with this company.)
  • http://virb.com – $10 a month, I’ve been using them to build a new site for a client and so far they’ve been great, very easy to use — perfect for artists. However, I did discover that they don’t support Google Webmaster Tools or XML sitemaps, which is a set back for SEO.

More that I know less about:

Ecommerce

Cool Review Site – http://www.cloudsurfing.com

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Resources for a Great Blog Post

Posted on March 17, 2011 by Allison Kiessling

1) Google specific terms to see how popular they are here: https://adwords.google.com/select/KeywordToolExternal – then you can write blog entries that feature the most commonly searched terms.

2) Check out Google trends here: http://www.google.com/trends

3) Search for other bloggers about vision rehabilitation here: http://blogsearch.google.com/
Bloggers love it if you write a short entry in response to their post – it starts a conversation between your two blogs – and that will boost both of you in search engines. All you need to do is say something like, “Joe Smith wrote an interesting post about “x” here “link”. I think he made some good points, but I think he may have left out “y”, or I think it’s also important to add, “z” to this conversation.” Then go to Joe’s blog, and in his comments section – say, “Joe made a good point – check out my response on my blog, I don’t think you can talk about “x” without taking about “z.”"

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